Davin is a Serial Entrepreneur who has Delivered Over €177m in Revenue, Acquired 415,000 New Customers, Executed Rollouts Across 22 International Markets & Built Globally Distributed High Performing Teams.
With over 22 Yrs. experience launching/operating 6 tech start-ups/scale-ups, Davin has operated at Board level, right through to hands on operational deployment.
Specialising in Fintech, Davin has set up a Mobile 1st Online Bank, launched/operated an Online Global Financial Trading Platform and marketed/scaled an International Online Currency Exchange business.
Davin has held successful positions as, Founder, CEO, CMO, Head of Growth, Head of Product, Head of Online & Marketing Director.
A Graduate of MIT, Davin also holds an MBA and a Marketing Degree with Distinction, is a qualified Commercial Banking & Credit Analyst (CBCA) and is a Member of the Chartered Institute of Marketing (CIM UK) and the Marketing Institute of Ireland (MII IRL).
6
25
22
Strategy means winning. Digital Strategy encompasses the quest to achieve sustainable, competitive differentiation through superior value defined by your Unique Competing Space (UCS). Through rigorous fact based analysis, DavinDigital will identify your UCS: a space where your company can win through digital innovation. Whether your UCS is defined through classical analysis or through the latest Start-Up Strategy techniques, DavinDigital's hands on experience coupled with cutting edge tools can identify and quantify your next high-growth digital opportunity.
€
177
m
€
500
k-€
11
m
2
-
37
Marketing’s role is to grow your firm’s revenue line & build your brand. DavinDigital achieves this at both the strategic and at the tactical. At the strategic level, we start with an intense focus on your customer and their needs (Segmentation, Targeting & Positioning) alongside creating and defining compelling value via Value Proposition Design, Positioning, Pricing & Brand Management.
At the tactical level (Acquisition & Retention), we will define your marketing channel mix, media selection and messaging. We will also optimise your conversion funnel & establish your retention strategy, ensuring it aligns with both the Marketing & the Corporate Strategy to meet all your revenue goals and targets.
Great digital products start with the Product Vision followed by the Product Strategy. The customer, speed and validation are at the heart of successful Software Development. From Quick MVP prototyping & A/B testing to Lean Start-Up techniques & continuous iteration are the hallmarks of building world-class digital products, the Silicon Valley way.
Agile has replaced Waterfall and Customer Experience has overtaken “cool tech” – In today’s software development world, the moto needs to be “fail fast, fail wisely.” DavinDigital has developed numerous online applications & websites and can help you successfully define, and turn your product vision into a robust, and scalable product, on time and on budget.
223
415,000
7
:
1
The role of acquisition is not just to drive traffic, but also to convert traffic into paying customers. Clarity of messaging and USPs communicating strong value propositions via highly targeted channels is just the minimum. The smart acquisition strategy is to build a “Growth Machine.” A data driven iterative process that uncovers a unique combination of messaging and channels that are scalable, predictable, and repeatable. Growth Hacking is the unstoppable Growth Machine!
Retention is the invisible force that drives your revenue line. Existing customers are not only 50% more likely to try new products but also spend up to 31% more. Retaining customers should be given equal priority and form a key part of the market strategy.